Just when we thought (and fervently hoped) that the permutations of reality dating shows had been completely exhausted, the producers of ‘The Bachelor’ have announced a new dating show for women who are 40 plus.

The show will follow a group of young men vying for the heart of an glamorous, older, more mature woman. Like the “Bachelor” series, the suitors will engage in a series of challenges, and each week one unlucky in love contestant will get booted off the show by the bachelorette.

A casting call for the Untitled Cougar Project (the show’s working title) series is currently underway in Los Angeles and the show is slated for an early 2009 debut.